Doordrop Media Market Report Q1 2015
We've just published our Q1 doordrop market report...it’s been a positive start to 2015 with doordrop media volumes reaching 686.7m for Q1 2015, up 8.2% yoy.
Direct Response campaigns dominate accounting for over half of all doordrop volumes (53%), an increase of 4.5% versus the same period 2014
Retail drove the largest increase (15.3%) and accounts for 36% of total volume
A pdf copy of the doordrop media market report is available to Whistl clients and prospective clients - please email us with your contact details and company email address.