Doordrop Media Market Report Q2 2015
We've published our Q2 doordrop market report...2015 continues its positive trend for doordrop investment with volumes reaching 612.7m for Q2, up slightly 0.6% yoy.
Direct Response campaigns account for nearly half of all doordrop volumes (47%), and have seen a healthy increase of 10.6% versus the same period 2014.
Retail follows closely with 43% share and the Leisure & Entertainment categories also enjoyed a nice increase (7.6%) accounting for 8% of total volume.
A pdf copy of the doordrop media market report is available to Whistl clients and prospective clients - Email us from your company email address and we'll get in touch.